Scruples Platinum Shine Toning Shampoo
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Platinum Shine Toning Shampoo
Type: Purple toning shampoo (sulfate-free toning cleanser)
Best For: Blonde, platinum, gray, highlighted, or light brown hair that tends to develop unwanted warmth or brassiness.
Description:
A professional-grade toning shampoo formulated to neutralize warm and brassy tones in blonde, gray, platinum and light brown hair with a deep violet/purple base. This gentle, sulfate-free formula helps restore cool, bright tones and enhance shine while cleansing hair and maintaining its strength and vitality.
Key Features & Benefits
- Neutralizes Brassiness
The deep purple toning base helps cancel out yellow, orange, and brassy undertones, leaving hair looking cooler and more balanced.
Ideal for platinum, blonde, silver, or gray hair between salon visits.
- Gentle, Sulfate-Free Formula
Cleanses without harsh sulfates, helping preserve color and scalp health.
Reduces the risk of overdrying while toning.
- Enhances Shine & Tone
Helps boost hair shine and brightness, making light tones look healthier and more vibrant.
Often enriched with conditioning and botanical extracts that support smoothness and manageability.
- Safe for Color-Treated Hair
Designed to be used weekly or as needed to maintain salon-fresh tone between professional services.
Works well as part of a color-care routine when balanced with a conditioner afterwards.
How to Use
Apply to wet hair, massage to form a lather.
Leave in for a few minutes (depending on the level of toning desired), then rinse thoroughly.
Use weekly or as needed; for lighter toning, dilute with a favorite shampoo.
Follow with a conditioner like Quickseal Detangling Conditioner to restore moisture.
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